project
Picnic
desc
A poppy, contemporary identity proposal for a cannabis brand with a good-times feel.
credits
Agency: PDA
ACD: Lu Kim
tags
branding
A poppy, contemporary identity proposal for a cannabis brand with a good-times feel.
credits
Agency: PDA
ACD: Lu Kim
tags
branding
desc
A full-suite of creative direction and design work for the gamified rowing machine, including UI/UX, photoshoot art direction, game design, and brand development and execution.
credits
Agency: PDA
CDs: Andrew Levy, Sam Wilkes
Product Design: Jordan Morris
ACD: Lu Kim
tags
branding, product
A full-suite of creative direction and design work for the gamified rowing machine, including UI/UX, photoshoot art direction, game design, and brand development and execution.
credits
Agency: PDA
CDs: Andrew Levy, Sam Wilkes
Product Design: Jordan Morris
ACD: Lu Kim
tags
branding, product
project
Pardon
desc
A toolkit for using gubernatorial pardons to fight deportations, for the Immigrant Defense Project.
tags
branding
A toolkit for using gubernatorial pardons to fight deportations, for the Immigrant Defense Project.
tags
branding
desc
Creating a tech-focused look and feel and web design for a B2B outsourcing operation.
credits
Design: Lu Kim
Development: David Spier
tags
branding, product
Creating a tech-focused look and feel and web design for a B2B outsourcing operation.
credits
Design: Lu Kim
Development: David Spier
tags
branding, product
desc
A bold brand and easy e-commerce platform for a direct-to-contractor supply company.
credits
Lu Kim & Erin Woo
tags
branding, product
A bold brand and easy e-commerce platform for a direct-to-contractor supply company.
credits
Lu Kim & Erin Woo
tags
branding, product